Page 25 - Insight 2018
P. 25

SIXER!












         What better way to connect with the people of Pakistan than through   feared cricketing side in the game!! Fact time! With PTCL on the back,
        cricket – after all, our hearts beat to the tune of the swing of the bat and   guess  what?!?  Team  Pakistan  went  through  glorious  moments  of
        the ‘thwack’ of the ball.                                        cricketing  history  –  #1  T20  Team  with  87.50%  wins  –  Sarfraz  Ahmed
                                                                         achieved highest percentage as a Captain with 85.71% wins! Pakistan
        PTCL started off year by sponsoring Pakistan’s National Cricket Team in   topped the ICC T20 Team Ranking that served to further create positive
        T20  cricket, where they defeated New  Zealand  2-1  in  their  backyard!   value for the PTCL Brand – higher visibility, more eyeballs!
        Whether played domestically or on international grounds, the team has
        won the hearts of the entire nation. As we all know that Cricket isn’t life or   The team was undefeated, as if it was possessed by the cricket legend
        death,  it’s  much  more  important  than  that!  Cricket  &  PTCL,  both   himself!  Winning  team  pictures  splashed  on  front  pages  of  all  the
        connecting the country and uniting the nation.                   newspapers and on social media, fueling the blood of all the crazy fans
                                                                         whether  domestic  or  international!  Can  you  imagine  the  phenomenal
        Fast forward two months – PTCL co-sponsored Pakistan Team jersey for   mileage that PTCL Brand got?
        West Indies T20 series in which the home side crushed the once most



        AUR KYA HUA?                                                    AIMING FOR A PENALTY CORNER


                                                                        THIS YEAR? AND AND…
        in the Pakistan Super League (PSL) for the 3rd Edition 2018. What  WE HIT A GOAL!
        Another  feather  in  our  cap  hua!  We  being  cricket-crazy,  took
        cricketing to a whole new level by partnering with Islamabad United

        happened? With PTCL on the back, Islamabad United Team won       Hockey  is  a  very  important  part  of
        the PSL Trophy, the feeling was surreal, as PTCL proved to be a   Pakistan’s history! Sadly, in the past few
        lucky  charm  for  Islamabad  United!  Seeing  the  trophy  at  PTCL   years, hockey in Pakistan was in a bad
        Headquarters created such a furore of excitement & joy not only   shape. To revive our national game, PTCL
        amongst the employees but also their families who were there to   took  this  great  initiative  to  sponsor  and
        witness this historic moment.                                    bring Hockey back to Pakistan.

                                                                         This  initiative,  was  not  only  recognised  by  the
                                                                         Hockey  Federation,  but  Pakistani  fans  also
                                                                         rejoiced as the glory of hockey was being restored.
                                                                         Soon after, World XI Hockey tournament was held
                                                                         in Pakistan! Can you believe it? Being Pakistan’s
                                                                         national  sport  and  the  fact  that  the  country
                                                                         ruled  the  hockey  arena  globally  for  many
                                                                         years, PTCL’s sponsorship of a national
                                                                         hockey  tournament  proved  to  be  a
                                                                         game-changer  and  rekindled  love
                                                                         for the game of hockey.





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