Pakistan Telecommunication Company Limited (PTCL) continues to promote education and boost knowledge revolution by providing youth access to online learning through the company’s Illuminating Learning Movement (ILM) program. PTCL firmly believes that an educated Pakistan is a brighter Pakistan.

PTCL ILM program comprises of a free 1-year subscription of a progressive online learning solution (Click2Learn) to the youth of the country.  The subscription will help 5000 deserving Matriculation and Intermediate students to prepare for their Board Exams and Entry Tests.

Syed Mazhar Hussain, PTCL Chief Human Resources Officer (CHRO) said, “PTCL believes in empowering people through its ICT platforms. This initiative will open alternative learning opportunities for talented youth and empower them to enhance their development and take control of their own future. ”

Click2Learn is a comprehensive and interactive online learning solution provider with state-of-the-art methodologies covering learning, testing, practicing and training. It improves the performance of students in exams and increases their chances of achieving good results.

Launched in November 2014, the campaign is supported by an aggressive communication strategy that includes ILM awareness sessions by PTCL team with students of schools across the country.  So far, awareness sessions have been successfully held in Islamabad, Peshawar, Karachi, Lahore, Gujranwala and other cities.

The ILM facility is also available to employees of PTCL. Their children are encouraged to participate and gain maximum benefit from it.

The first phase of the campaign will conclude on January 31st 2015. A free one year subscription of Click2Learn will be awarded to the selected students across Pakistan as well as to children of PTCL employees.